Who is Pre-ordering Teslas?

When the Tesla Model 3 was announced in April 2016, customers had the opportunity to make a $1,000 deposit to become one of the first to purchase the car when it becomes available. According to reports, close to a whopping 400,000 customers did just that within a few days. We decided to use the TXN consumer spending application to find out who these customers are. Here is what deposit payments total spend looks like in our panel of over 3 million credit and debit cards over the last 24 months: Indeed, we see a huge spike in April 2016. Zooming in on the last 6 months, we also see strong grow…

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Spotify on the Rise

Spotify, the streaming service launched in 2006 and based in Stockholm, has been growing steadily and is reported to be preparing to go public via a direct listing - sidestepping the IPO process. Spotify uses a "freemium" businessmodel - a free version of the product includes ads played every few songs while a Premium version costs $9.99/month for a single user or $14.99 for a family. We dug in to see how Spotify's business is looking. Our consumer spending analytics application shows steady growth in the paid version of the product, captured in our panel of over 3 million US credit and debit…

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Chipotle Woes

For the past 18 months, Chipotle has been slowly recovering from an E.coli outbreak in its restaurants in November 2015: Now, it's been hit by food poisoning news again: two weeks ago multiple customers of the Sterling, VA location suffered symptoms of Norovirus after visiting the restaurant. If customers ditch Chipotle again, who is likely to benefit? The most likely competitors to benefit from a Chipotle defection are restaurants already frequented by Chiptole customers. In our panel of over 3 million credit and debit cards, here are quick-serve restaurants with the largest proportion of cu…

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Amazon.com Retail Trends

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With its surging stock, Amazon.com (the company) seems to be in every business imaginable: hardware, video streaming, audiobooks, magazine subscriptions, grocery delivery and computer server infrastructure, just to name a few. Still, the amazon.com e-commerce website is still what most people know it for. For this post, we used the TXN consumer spending insights app to find some recent trends in Amazon shopping patterns. Key Observations Prime membership has eclipsed 50% penetration in Amazon's customer base and keeps growing Amazon's 3rd-party seller marketplace has seen 45% growth in the l…

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Amazon and Whole Foods - Eat Your Kale and Have It Delivered Too?

The announcement that Amazon is buying Whole Foods Market for $13 billion took the grocery retail world, indeed the entire brick-and-mortar retail world, by storm. Competitors' stock prices plummeted and analysts scrambled to make sense of the deal. We used the TXN spending analytics software leveraging over 3 million credit and debit card accounts, to get some insight on the Amazon-Whole Foods acquisition. Customer Base When looking at grocery store spend in the cohort of Amazon Prime members, Whole Foods tops the list with 33.3% of the cohort also spending at Whole Foods in the last 12 mont…

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