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Apple

From Cord to Stream

It's a familiar story: for the last decade or so, cable and satellite TV providers have been losing subscribers, as "cord cutters" shift their spending from traditional TV to on-demand streaming services like Netflix and Hulu. But is that really what's happening? We used our panel of over 3 million credit and debit cards to find out. We compared three groups of customers: 1. "Cord cutters": those who were cable/satellite customers in the first half of 2016 (spent $300 or more) and then stopped being cable/satellite customers in the second half of 2016 (spent $100 or less) 2. Consistent cable…

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Apple Pay on the Rise

Apple launched its mobile payment service in October 2014 and today it is available on many of its devices: phones, tablets and watches. We looked at our panel of transactions from over 3 million payment cards to learn more about the adoption of Apple Pay by consumers. For some of the card issuing banks, we are able to distinguish payments made with Apple Pay from other payments. Overall, Apple Pay usage has been growing steadily over the last year (2016): The number of monthly Apple Pay transactions grew by 50% between 12/2015 and 12/2016 . We also looked at what merchants attracted the high…

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