We looked at our panel of over 3 million credit and debit card accounts to learn how the instant delivery services stack up.
Over the last 13 months, Instacart and Amazon Prime Now achieved the fastest growth, with Instacart growing revenue by almost 2X and Amazon Prime Now growing revenue by a whopping 5X:
Amazon Prime Now was able to overtake Instacart in terms of number of unique customers, growing its customer base by over 4X:
The average Instacart customer, however, spends much more than the average Prime Now customer, though both numbers appear to be growing:
Learn more about consumer spending analytics with TXN.