It's a familiar story: for the last decade or so, cable and satellite TV providers have been losing subscribers, as "cord cutters" shift their spending from traditional TV to on-demand streaming services like Netflix and Hulu. But is that really what's happening? We used our panel of over 3 million credit and debit cards to find out. We compared three groups of customers: "Cord cutters": those who were cable/satellite customers in the first half of 2016 (spent $300 or more) and then stopped being cable/satellite customers in the second half of 2016 (spent $100 or less)…
With the proliferation of smart TVs and fast home internet connections, video streaming services experienced rapid growth over the last few years. TXN consumer spending data from a panel of over 3MM credit card accounts shows that over the past 12 months, the number of people who pay for Netflix grew by 71%, Hulu by 86% and Amazon Video by 67%: More recently, video streaming companies are making a push into purchasing and producing movies exclusively available on their services, bypassing the movie theater altogether. This has the movie theater industry worried they might lose their busin…
