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Grocery Delivery is Ready for Big Time (Again)

Instacart, the grocery delivery startup, last week raised a massive $400 million round of funding, valuing the company at a whopping $3.4 billion. It seems that the grocery delivery service space is ready for big time...again. Fifteen years ago, the first dot-com bust notoriously disposed of Webvan, the previous internet grocery store that raised hundreds of millions of dollars. We used the TXN consumer spending analytics app (with a panel of over 3 million payment cards in the U.S.) to analyze the grocery delivery app landscape and see if grocery delivery's time has finally come: Over th…

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